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Corporate identity is concerned with the visual aspects of a company's presence, let Experience Outdoors establish or modernize your visual image in terms of logo, design, and collateral materials. Build a modern corporate identity system that becomes a valuable asset and the face you put forward, a flexible tool that can be used in many ways but consistently communicates your identity. Effective corporate identites are recognizable no matter the context in which they appear. These systems can be modified easily without compromising their effectiveness and inherent qualities, allowing for use in a variety of situations.  The Experience Outdoors indentity system allows for different yet consistent usages of our corporate identity. We are able to put color schemes together that may be used for winter, mountain, extreme, or other outdoor activities. We can also use just the E*O logo in a variety of color combinations without affecting the consistency of our identity. | | Calumet Marine Part of a complete business identity makeover to enhance Calumet Marine's marketing communications with their customers and vendors. Experience Outdoors developed new branding and a new logo for Calumet Marine. The new logo captures the key aspects of Calumet Marine...a long heritage of no-nonsense, high-quality service. | | | Initial Logo Concepts
| | | Final Logo Treatment
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